Case study on the EcoVecindarios-supported campaign for Waste Electrical and Electronic Equipment (WEEE, or e-waste) in Santa Cruz, Bolivia.
WEE's objective is to educate people to recycle home e-waste e.g phones, laptops. In exchange a native plant was given to recyclers as an incentive - promoting the greening of the city.
EcoVecindarios is a private sector, integrated solid waste management project supported by the Swiss Foundation for Technical Cooperation (Swisscontact).