Quickly communicate the nuts and bolts of the MSD approach to a wide range of audiences. This is one of a series of short slide presentations for MSD advocates. Each slide deck (made up of six slides) is accompanied by speaker notes explaining the case in just enough detail for a five minute presentation.
Case #3 describes how the Market Development Facility (MDF) programme kick-started a revolution in production and usage of silage (year-round animal fodder) to help make small-scale livestock farming more productive and lucrative.
Livestock farming is a source of income and food security for six million farmers in Pakistan. However productivity remains rock bottom because of a lack of dry-season fodder.
MDF's work involved innovations and investment in appropriately-scaled silage technology and related services, driven by engagement with machinery suppliers, a bank and silage entrepreneurs.
MDF co-invested with small-scale entrepreneurs to test the technology and viability of the silage business.
It engineered a novel agreement between the bank, equipment suppliers and entrepreneurs to stimulate investment.
- It worked with equipment suppliers to develop the rental of silage-related machinery.
Background on MDF
Making the case for MSD
The BEAM Exchange’s Making the case for MSD series provides ready-to-go presentations and accompanying notes. They are designed to increase awareness and understanding of what programmes that use the MSD approach look like in practice, their ambition and results.