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Agri-business for Trade Competitiveness Project (ATC-P) – branded as 'Katalyst' – is a market development project which aims to contribute to increasing the incomes of poor men and women in rural areas of Bangladesh. It does this by facilitating changes in services, inputs and product markets. These, in turn, increase the competitiveness of farmers and small enterprises.
What does systemic change mean? This case examines the concept across the vegetable sector, demonstrating how a system can be changed to create sustainable impact at scale.
It uses the Adopt, Adapt, Expand, Respond (AAER) framework as a means for identifying and defining systemic change.
This study examines Katalyst’s work across three components of the vegetable sector. It concentrates on the inputs market, with a full case study on seed, followed by mini-cases on crop nutrition and crop protection.