This business case assesses the commercial viability of the farm enterprise advisory (FEA) services for the MADE: Market Development for Northern Ghana (MADE) programme.
- the key reasons for agrobusinesses to invest in FEA services
- critical success factors that agribusinesses need to consider
- opportunities for further investment and scale
The recommendations in the report reflect the strategies that agribusinesses themselves have put in place as they have adopted the market systems approach over time.