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Participatory market systems development (PMSD): The market map

Toolkit

Published by
Practical Action

The Market Map is the framework that Practical Action uses to visualise market systems in an intuitive way.

It is used to steer preliminary analyses and organise detailed information about the market system. It can also be a powerful participatory tool – useful for building market literacy among marginalised actors and as a focus for interaction between different market actors. 

Useful for:

Any practitioner seeking to better understand what market systems are.