Hybrid market systems development to reinforce system resilience and climate preparedness

A hybrid approach requires clear vision of how a system should work sustainably, inclusively and with sufficient resilience.

This case study explores how REACH adopted a hybrid approach to potato cultivation in Uganda, already facing the strain from more extreme weather patterns.

Going hybrid means gradually and carefully adapting the MSD approach to diverse contexts and circumstances. Whereas direct delivery approaches have become more market-based, MSD has moved in the opposite direction - remaining systemic yet more adaptative and responsive to context.