This case study presents arguments for using new basic principles to design and manage appropriate M&E frameworks. The paper evaluates the validity and usefulness of seven principles for appropriate design and management of systemic M&E frameworks. It puts them to the test in the context of the Market Assistance Program (MAP) in Kenya and its institutional host, the Kenya Markets Trust (KMT). MAP's main objective is to improve the income growth of poor people using a facilitation approach and catalytic interventions that target the underlying systemic constraints that hinder their participation in selected markets, such as cotton, dairy and aquaculture.
The findings of this case study are relevant for NGOs, donors, and policymakers working in inclusive market development.