Holly Lard Krueger
Ms. Krueger is market systems and Gender Equality and Social Inclusion (GESI) advisor with over 15 years of experience providing technical advice in the field of private sector development with a specific focus on applying GESI, market systems and Value for Money (VfM) principles to project and strategy design for agriculture, business enabling environment reform, trade, urban development and women economic empowerment programs. She is a proven strategic leader having managed large market systems projects with diverse teams and a published author on tactics for effective GESI mainstreaming. Ms. Krueger is also skilled as a strategic advisor, coach and trainer in the practical application of systems approaches to market development and she is currently the GESI advisor on the DFAT funded PRISMA 2 program in Indonesia and three DFID funded programs in the DRC (Essor and ELAN 2) and Ethiopia (SHARPE).
Contributions
Blogs
- Responding to challenges in adapting MSD approaches to the care economy [2022]
- Adapting the MSD approach to the care economy [2022]
- Effective MSD leaders in fragile and conflict-affected situations [2021]
- Pursuit of the practical and pragmatic [2021]
- What do we really know about COVID-19’s impact on MSD professionals? [2021]
- Women as agricultural sales agents get results [2021]
- Practical guidance for promoting digital inclusion [2020]
Resources
- Shaping our new normal: an unprecedented opportunity to reimagine a more inclusive international development workplace [2022]
- Advancing equality and empowerment in solar home systems business models: the critical role of the gender audit [2021]
- How is COVID-19 impacting the talent pipeline of market systems development activities? [2021]
- Industry perspectives on the impact of restrictive criteria in senior leader job descriptions for market systems development programs [2021]
- Adapting the agent model to be more inclusive and effective for the agricultural sector [2021]
- Women Agents - insights and recommendations [2020]
- Gender & leadership in market systems development programs [2020]
- Opportunities & imperatives arising from COVID-19: guidance on more inclusive digital adoption [2020]
- Disability inclusion in market systems development [2020]
- The business case for disability inclusion in market systems development [2020]
- Confronting organisational challenges to mainstreaming WEE in MSD programs [2019]
- Design checklist for agriculture direct sales agents (DSA) models [2019]
- PIMS lessons learnt study [2019]